World Library  
Flag as Inappropriate
Email this Article


Article Id: WHEBN0005964721
Reproduction Date:

Title: Gulden's  
Author: World Heritage Encyclopedia
Language: English
Subject: Libby's, List of mustard brands, Mustard (condiment), 1862 introductions, ConAgra
Collection: 1862 Introductions, Brand Name Condiments, Conagra Foods Brands, Mustard (Condiment)
Publisher: World Heritage Encyclopedia



Gulden's, a brand of American mustard, is the third largest American manufacturer of mustard, after French's and Grey Poupon.[1] The oldest continuously operating mustard brand in the United States, it is now owned by agricultural giant ConAgra Foods.[2]

Gulden's is known for its spicy brown mustard, which includes a blend of mustard seeds and spices. The Gulden's mustard recipe has remained a secret for more than 140 years.


Charles Gulden was born on September 23, 1843, in New York City. By the age of 15, he was employed as an engraver. Two years later, he went to work for his uncle, who owned the Union Mustard Mills. After serving with a reserve regiment at Gettysburg during the Civil War, he returned briefly to his uncle's shop.

Gulden opened his own mustard company in 1862. He chose Elizabeth Street for his shop, near the South Street shipping berths, where he could easily obtain the mustard seeds and spices necessary to mix with vintage vinegars. Charles Gulden died in 1916 and is buried in Woodlawn Cemetery in The Bronx.

By 1883, Gulden's product line included 30 mustard varieties and other products, including olives, capers, cottonseed oil, catsup, and Worcestershire sauce. That year, he expanded down the street into a six-story building.[3]

Drawing from his earlier experience as an engraver, Charles Gulden once asked his brother: "Do you think it would help if we were to attach a spoon to each bottle of No. 6, no extra charge?" Soon, the Guldens were attaching fine, imported spoons to each bottle.

Gulden's mustard won awards in 1869 and 1883. It also earned awards at the World's Columbian Exposition, Chicago 1893, the Exposition Universelle, Paris 1900, the Sesquicentennial International Exposition in Philadelphia in 1926, and the Napa Valley Mustard Festival in 2005. However, the Gulden's mustard sold today is not the same formula as the mustard that won the awards in the late nineteenth and early twentieth century. As recently as the 1960s, when the company was headquartered in Saddle Brook, New Jersey, the ingredients listed on the label were: "Mustard seed, vinegar, spices, and salt." Turmeric was not listed, as it is today. The addition of turmeric changed the product's appearance to a milder yellow, somewhat more like yellow mustard. Although the taste was not affected, the company has since removed the medallions representing the 1893 and 1900 awards from its label, since the mustard that is produced today is not the same mustard that won those awards, and it would be improper to suggest otherwise.

Gulden's was sold to American Home Foods (a division of American Home Products), which was spun off and renamed International Home Foods in 1996. In 2000, ConAgra purchased International Home Foods.

Gulden's mustard is now made in Milton, Pennsylvania.

See also



  • Hallett, Anthony and Diane Hallett, 1997, Encyclopedia of Entrepreneurs, Entrepreneur Magazine, pp 238–239.

External links

  • ConAgra Foods Gulden's Page
This article was sourced from Creative Commons Attribution-ShareAlike License; additional terms may apply. World Heritage Encyclopedia content is assembled from numerous content providers, Open Access Publishing, and in compliance with The Fair Access to Science and Technology Research Act (FASTR), Wikimedia Foundation, Inc., Public Library of Science, The Encyclopedia of Life, Open Book Publishers (OBP), PubMed, U.S. National Library of Medicine, National Center for Biotechnology Information, U.S. National Library of Medicine, National Institutes of Health (NIH), U.S. Department of Health & Human Services, and, which sources content from all federal, state, local, tribal, and territorial government publication portals (.gov, .mil, .edu). Funding for and content contributors is made possible from the U.S. Congress, E-Government Act of 2002.
Crowd sourced content that is contributed to World Heritage Encyclopedia is peer reviewed and edited by our editorial staff to ensure quality scholarly research articles.
By using this site, you agree to the Terms of Use and Privacy Policy. World Heritage Encyclopedia™ is a registered trademark of the World Public Library Association, a non-profit organization.

Copyright © World Library Foundation. All rights reserved. eBooks from Project Gutenberg are sponsored by the World Library Foundation,
a 501c(4) Member's Support Non-Profit Organization, and is NOT affiliated with any governmental agency or department.